Hyundai appoints new Corporate Sales & Remarketing Director in Europe

  • Hyundai Motor’s fleet business contributes significantly to the company’s mid-term sales growth strategy.

- Hyundai Motor's fleet business is contributing significantly to the brand's sales performance in Europe.

Accounting for more than 40 per cent of total sales volume in Europe, the company’s fleet business is key to Hyundai’s success. The company’s strong sales performance in 2017 – with registrations of more than 523,000 vehicles – reflects its successful strategy in the region. The results have been driven by a young and growing product line-up, including the All-New Kona and the i30 range. The specific requirements of the fleet customers have been influential in developing Hyundai’s latest models such as the growing SUV range with All-New Santa Fe and the eco-mobility products NEXO, Kona Electric and IONIQ.

To further strengthen Hyundai’s presence in the corporate sales sector throughout the region, the company has appointed Olivier Ferry as Corporate Sales & Remarketing Director. With his years of international experience in fleet management, he will play an important role in Hyundai’s efforts to become the number one Asian car brand in Europe by 2021. In his role, he will report to Thomas A. Schmid, Chief Operating Officer, Hyundai Motor Europe. 

Olivier Ferry, 50 years old, began his career in 1991 at Peugeot, fulfilling the role of District Manager Network Development among others. He moved to different positions within the company working for four years as Dealer in Southern Germany and later as Sales Manager Europe. In 2011, he moved to Director Fleet, Light Commercial Vehicles and Used Cars at Nissan Center Europe overseeing all B2B sales activities. Three years later, he took on the same position at PSA Germany responsible for B2B sales and used cars for Peugeot, Citroën and DS. Prior to joining Hyundai Motor Europe, he launched FREE2MOVE Lease Germany that is owned by the Groupe PSA. He holds a French equivalent to an MBA from the Ecole de Commerce d’Amiens, France.