Design

At Hyundai, we know the importance of good design - Hyundai models are frequently recognised in international competitions for good design, and are frequent recipients of Red Dot awards. From Sensuous Sportiness to Parametric Dynamics, find out what design features are unique to Hyundai, and what makes up the Hyundai Look.

Latest news

22.12.2022 Press release

Two more accolades for Hyundai Motor at Car Design News Awards 2022

Hyundai Motor recently received honours in two key categories at the inaugural Car Design News People Awards in the UK.

19.12.2022 Press release

All-New Hyundai KONA Gets Bolder, More Dynamic, EV-led Design with Unique Styling Across a Range of Powertrains

Hyundai Motor Company today unveiled an EV-derived, futuristic design for its new generation KONA subcompact SUV.

24.11.2022 Press release

Hyundai Motor and Legendary Designer Giorgetto Giugiaro Collaborate to Rebuild Original 1974 Pony Coupe Concept

Hyundai Motor Company today announced it will work with Italian design firm GFG Style to rebuild the influential 1974 Pony Coupe Concept.

01.08.2022 Press release

The Istituto Europeo di Design presents the concept cars produced in collaboration with the Hyundai Europe Design Center

The Istituto Europeo di Design presents the thesis projects of the graduates in Transportation Design for the 2021/22 academic year, the result of the partnership with the Hyundai Europe Design Center.