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Design

At Hyundai, we know the importance of good design - Hyundai models are frequently recognised in international competitions for good design, and are frequent recipients of Red Dot awards. From Sensuous Sportiness to Parametric Dynamics, find out what design features are unique to Hyundai, and what makes up the Hyundai Look.

Latest news

01.11.2023 Press release

Hyundai Motor Highlights the Power of Pixels in Design Campaign about EV Signature Lighting

Hyundai today debuted a design film, ‘Pixel by Pixel,’ as part of an online campaign that showcases the signature Parametric Pixel of its acclaimed EV lineup.

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27.10.2023 Press release

Hyundai Motor Group Revamps Design Organization to Enhance Design Capabilities

Hyundai Motor Group has announced the establishment of the Hyundai Motor Group Global Design Division, further strengthening its design capabilities.

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18.08.2023 Press release

Hyundai Motor Wins Red Dot Design Awards for N Vision 74, ‘Seon’ Infotainment Design System and Hyundai Sans UI Digital Typeface

Hyundai Motor Company today reasserted its global design leadership by winning three prestigious Red Dot Awards.

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22.06.2023 Press release

Hyundai Motor Group and Rhode Island School of Design Pursue ‘Collaborative Future Living’ via 2023 Project

Hyundai Motor Group and Rhode Island School of Design today announced the latest phase of work in the RISD x Hyundai Motor Group Research Collaborative.

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24.04.2023 Press release

Hyundai Grandeur and Urban E-Pit win Red Dot Design Awards

Hyundai Motor Company today reaffirmed its global design leadership by winning two prestigious 2023 Red Dot Awards.

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