24.04.2020 Press release

Hyundai reveals Brits’ thoughts on lockdown

  • More than three-quarters of Brits admit that they took their freedom before the lockdown period for granted.
  • UK adults typically spend 20 minutes per day thinking about what they’ll do once current restrictions are lifted.
  • When allowed, the first thing people want to do is see a relative, followed by eating out in a restaurant or café and a visit to the pub.
  • Visiting a National Trust property came out as top for the attraction the nation would first want to visit after lockdown, followed by the National History Museum and Blackpool Pleasure Beach.
  • Half of the adults surveyed said they are finding the current situation difficult but 91% think lockdown is necessary.
  • One fifth of people have actually dreamt about what they’ll do when life gets back to normal and 40% said that they were excited to just jump in the car and go for a drive.

Press material

Britain is a nation of dreamers who fantasise about what they’ll do when the lockdown is over - with three-quarters admitting they have taken their previous freedom for granted.

A survey of 2,000 UK adults revealed we are typically spending 20 minutes per day thinking about what we’ll do when the lockdown is over - a whopping 11 hours since the restrictions were introduced.

First up will be a trip to see a much-loved relative, followed by a bite to eat at a restaurant or café, a drink in the pub and a no-doubt urgent appointment at the hairdressers.

When it comes to attractions, the most popular destination is a National Trust park or property, followed by the Natural History Museum, Blackpool Pleasure Beach, London Zoo and Alton Towers.

And 17 per cent said they are looking forward to visiting a beach - with the surfing paradise of Fistral Beach in Newquay, Cornwall, topping the list ahead of Bournemouth, Brighton, Perranporth and Blackpool.

More than three quarters (77 per cent) of those questioned said they have taken their previous freedom for granted, while 73 per cent say the government restrictions have made them appreciate the outdoors more.

And one fifth (22 per cent) said they had actually dreamt about what they’ll do when life gets back to normal.

The research was carried out by Hyundai as we reach week five of the lockdown.

A spokesperson for Hyundai said: “For many people, the lockdown has been a strange situation that has made us appreciate the simple things in life and the outdoors more than ever.

“But we’re also dreaming of the day the restrictions are lifted so we can visit loved ones again or get out in the open with a trip to our favourite beach or attraction. The freedom to be able to just jump in the car and go for a drive is something that a lot of people are really missing. There will be plenty of time to do the things we love again though once it’s safe to do so.”

Half (53 per cent) of the adults questioned by OnePoll for Hyundai admitted they’re finding the situation difficult.

Despite this, 91 per cent think the lockdown is necessary.

It’s not just the fun days out we’re looking forward to - but also the mundane, daily chores.

And 49 per cent are looking forward to not having to worry about the two metre rule while shopping.

One in 10 are excited about the prospect of commuting to work, five per cent want to experience getting stuck in traffic again and 16 per cent are looking forward to shaking hands with someone.

And four in 10 said they were excited at being able to just jump into their car and go for a pleasure drive.

With dealerships currently shut, Hyundai has relaunched its Click to Buy website, which gives customers the chance to spec up a model and find the correct finance deal on a car like the zero-emission Kona Electric.

Hyundai has also picked out 10 great roads for Brits to drive on when we’re allowed back in our cars for non-essential journeys.

Top 10 beaches Brits want to visit when lockdown is over:

  1. Fistral
  2. Bournemouth
  3. Brighton
  4. Perranporth
  5. Blackpool
  6. Torquay
  7. Woolacombe
  8. Bamburgh
  9. Durdle Door
  10. Rhossili

Top 10 attractions Brits want to visit when lockdown is over:

  1. National Trust park / property
  2. Natural History Museum
  3. Blackpool Pleasure Beach
  4. London Zoo
  5. Alton Towers
  6. Eden Project
  7. Brighton Pier
  8. Science Museum
  9. Tower of London
  10. National Gallery

Ten great roads to drive on when the lockdown is over:

  1. A686 - The Roof of England - Penrith to Haydon Bridge
  2. The A39 - Atlantic Highway - Minehead to Bude
  3. A4069 - Black Mountain Pass - Llandovery to Gwaun-Cae-Gurwen
  4. A5, A543, B4501 - Evo Triangle
  5. A82 - Loch Lomond to Loch Ness
  6. Abergwesyn Pass - Tregaron to Llyn Brianne
  7. A57 - Snake Pass - Glossop to Ladybower
  8. B3135 - Cheddar Gorge - Cheddar to Ashwick
  9. B3306 - St Ives to St Just
  10. A2 - The Glens of Antrim - Portrush to Ballycastle

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