- Hyundai Motor UK is delighted to announce that it has joined forces with Cancer Research UK to become an Official Partner of Stand Up To Cancer
- Hyundai UK and Stand Up To Cancer will launch a fundraising world-first involving an IONIQ Electric vehicle, details to be revealed in the coming weeks
- On a mission to raise vital funds for research to beat cancer, Hyundai will also be launching a range of events and activities - involving the brand’s customers, dealers, head office staff and the general public
To raise some of this critical money, Stand Up To Cancer and Hyundai are working together on a world-first fundraising project which will involve a very unique IONIQ Electric. Using the latest technology, this one-of-a-kind car will give people a new and engaging way to donate to Stand Up To Cancer. The bespoke IONIQ will appear at a variety of high-profile events and at Hyundai dealerships between May and November 2017. Further details about this car will be revealed in the coming weeks.
As well as the innovative IONIQ, Hyundai UK’s employees will take part in a series of fundraising challenges which will involve staff having to make best use of their entrepreneurial skills and creativity.
Throughout the partnership, Hyundai UK will also help to raise awareness of Stand Up To Cancer by spreading the word and encouraging conversation through its social media and online channels, as well as through its customer communications.
Playing a role in helping to beat cancer is incredibly important to everyone at Hyundai. We are extremely proud to be supporting Cancer Research UK through our partnership with Stand Up To Cancer, a charity with which we share the same spirit of innovation. One in two of us will be diagnosed with cancer in our lifetime but the crucial thing is that together we can actually do something about it. I hope that through our fundraising plans, we can inspire people to stand up, donate and save lives.
Stand Up To Cancer unites the great British public, to raise both awareness and funds for pioneering life-saving research that turns breakthroughs from the labs into treatments and tests that help people with cancer. As a brand that shares our spirit of innovation, I’m delighted that we’re now working with Hyundai Motor UK. By joining forces and rebelling against this disease together, we’ll be one step closer to stopping cancer in its tracks once and for all.
For more information visit: standuptocancer.org.uk