28.02.2023 Press release

Ashley Andrew appointed President of Hyundai Motor UK Ltd

After four years as Managing Director, Andrew appointed to new role of President of Hyundai Motor UK Ltd
Overseen period of evolution for the UK subsidiary focussed on sustainable profitable growth
After a challenging few years for the industry, 2022 saw Hyundai claim it’s largest ever market share of 5.0%
New role to solidify Hyundai’s premium volume position in the marketplace and to steer UK business development driven by clean mobility

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Ashley Andrew, current Managing Director, has been appointed to the role of President of Hyundai Motor UK with immediate effect.

Ashley joined the Company in 2018 as Sales Director, taking over the reins as Managing Director in 2019. His role over this period has seen him consolidate the UK business with a focus on sustainable and profitable growth along with a firm eye on the future.

This period of evolution has seen an increase of forty five percent in Hyundai’s average sales price and culminated in a record year for Hyundai Motor UK in 2022 with its largest ever market share of 5.0% and 80,419 new cars registered.

In his new role, Ashley will continue to lead the UK business, solidifying Hyundai’s premium volume positioning and driving the change to a smart mobility future.

I have been privileged to work with an outstanding team here at Hyundai UK and within our Retailer Network over the last few years and am delighted to be able, in my new role, to continue that great work together to shape and realise our vision for the future. Hyundai is progressive, innovative, is a leader in clean mobility and has an exciting portfolio of new products yet to come to build upon the success of its award-winning line-up. I am excited to be part of what’s to come.

Ashley Andrew President of Hyundai Motor UK

Andrew boasts more than 29 years of automotive and sales experience, having worked at senior levels for brands including Fiat Chrysler, Volkswagen Group, BMW Group, and Ford.

He began his career as a Graduate Trainee at Ford Motor Company UK Ltd, where he was selected for sponsorship to their Executive MBA Programme.

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