- Hyundai Motor Group is the highest-ranked corporation in the industry
- Hyundai Motor and Kia place third and fourth in the Mass Market Brand Ranking and Genesis places third in the Premium Brand Ranking with all brands improving
- Hyundai Santa Cruz, Kia Forte, Kia Carnival and Genesis G80 all rank first in their segments
- The Group’s upgraded performance in the IQS reflects its dedication to consistent quality improvement and customer satisfaction
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Hyundai Motor Group (the Group) has clinched the No. 1 spot in the J.D. Power 2024 U.S. Initial Quality Study (IQS)SM as Hyundai Motor, Kia and Genesis ranked near the top of the Mass Market and Premium categories.
In the Overall Brand Ranking, Hyundai Motor finished third, Kia finished fourth and Genesis finished thirteenth. As a result, the Group became the highest-ranked corporation in the industry.
The IQS ranked Hyundai Santa Cruz as the Best Midsize Pickup in initial quality. Additional vehicles in Hyundai Motor’s lineup performed well, with Elantra and Tucson finishing third in their respective segments. As a brand, Hyundai Motor improved by seven ranks to secure third place among mass-market automakers.
Hyundai Santa Cruz
Two Kia models earned Best-in-Class Awards in the IQS. Kia Carnival was named Most Appealing Minivan and Kia Forte was awarded Most Appealing Compact Car. This is the sixth consecutive win for Forte in its segment. Kia Seltos finished second place in the Small SUV segment and Telluride landed third place among Upper Midsize SUVs. Gaining four positions since the 2023 IQS, Kia ranked fourth overall in the industry.
Left: Kia Carnival Right: Kia Forte
Genesis G80 topped the Upper Midsize Premium Car category as the brand achieved third place, moveing up two places year-over-year among premium brand. Notably, Genesis has the best IQS rates in the Premium segment for battery electric vehicles (BEVs).
Genesis G80
The Group’s upgraded performance in the IQS reflects its dedication to consistent quality improvement and customer satisfaction, showcasing a commitment to excellence in every aspect of its operations.
Contacts
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Wolfgang Würth
Director PR & Communications
[email protected]Adriana Cerami
Head of Corporate & Brand PR
[email protected]Conor Twomey
Head of Product PR
[email protected]Elvira Vella-Herrera
Executive & Internal Communications Senior Expert
[email protected]Maria Bricio
Corporate & Brand Communications Expert
[email protected]Adrian Péré
Product PR Manager
[email protected]Katharina Kupper
Hyundai Newsroom Lead
[email protected]Patricia Lammers
Corporate Communications Expert
[email protected]Miguel Lopez
Product PR Specialist
