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'K-Everything': Host Daniel Dae Kim with three-Michelin-star chef Corey Lee, visionary behind Benu and Na Oh
FIFA World Cup 2026™

FIFA World Cup 2026™

As an Official Partner of the FIFA World Cup 2026™, Hyundai highlights its partnership with its global campaign "Next Starts Now".

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Latest news

Hyundai Motor Brings Atlas Humanoid Robot to FIFA World Cup 2026™ in First-Ever Live Match Environment Robotics Integration
06.07.2026 Press release

Hyundai Motor Brings Atlas Humanoid Robot to FIFA World Cup 2026™ in First-Ever Live Match Environment Robotics Integration

Hyundai Motor Company today integrated Atlas®, an advanced humanoid robot developed by Boston Dynamics, into FIFA World Cup 2026™.

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Hyundai Motor Wins Two Cannes Lions Awards Including Grand Prix for Second Consecutive Year
30.06.2026 Press release

Hyundai Motor Wins Two Cannes Lions Awards Including Grand Prix for Second Consecutive Year

Hyundai won Grand Prix and Bronze Lion awards at the Cannes Lions International Festival of Creativity 2026, marking the second consecutive year of recognition.

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Hyundai Motor Unveils New Stage-Based Goal of the Tournament Voting for FIFA World Cup 2026™
29.06.2026 Press release

Hyundai Motor Unveils New Stage-Based Goal of the Tournament Voting for FIFA World Cup 2026™

Hyundai Motor Company today announced an updated format for the Hyundai Goal of the Tournament for the FIFA World Cup 2026™.

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CNN’s ‘Showtime’ Spotlights Hyundai Motor Group’s Historic Memorial Concert
24.06.2026 Press release

CNN’s ‘Showtime’ Spotlights Hyundai Motor Group’s Historic Memorial Concert

The CNN documentary reveals behind-the-scenes preparations for concert to mark the 25th anniversary of Hyundai’s Founding Chairman Ju-yung Chung’s passing.

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Hyundai Motor Announces New Partner Institutions for Hyundai Translocal Series
23.06.2026 Press release

Hyundai Motor Announces New Partner Institutions for Hyundai Translocal Series

Hyundai today announced new partner institutions for the Hyundai Translocal Series, an initiative that fosters cross-regional artistic collaborations between art institutions in Korea and across the globe.

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