All-New Hyundai IONIQ line-up - Design: efficiency and technology

- Hyundai Motor's IONIQ line-up calls upon two key influences in its design, which combine to create a unique and future-looking appearance: efficiency and technology.

Throughout the development phase engineers and designers worked hand-in-hand to ensure that form and function evolved simultaneously.

Their effort was rewarded by the Red Dot jury; for the evolutionary design of the IONIQ Hyundai won the 2016 Red Dot Design Award in the coveted Vehicle category. IONIQ presents new possibilities for Hyundai Motor’s future mobility styling with its purified shape led by aerodynamics and its refined, clean lines and surfaces enhancing its coupe-like silhouette.

Exterior design

IONIQ’s sleek exterior shape is inspired by aerodynamic efficiency complementing the soft lines and surfaces that trace the car’s outline. Its exterior panels are designed to flex and boost aerodynamics still further which, combined with various other smart efficiency solutions, produces a class-leading Cd value of just 0.24.

In addition to the IONIQ’s aerodynamic body shape, further design details distinguish the Hybrid, the Plug-in and the Electric versions from another.


The IONIQ Hybrid

The front of the IONIQ Hybrid is characterised by the Premium and Premium SE’s Bi-xenon headlights that are embraced by the C-shaped LED positioning lamps (SE versions feature spherical projector-type headlamps), with vertical C-shaped LED daytime running lights mounted in the front bumper. Contrasting colours at the base of the bumper add an individual character with seven exterior colours to choose from.

The seven exterior colour choices for the IONIQ Hybrid and Plug-in are Phantom Black, Polar White and Platinum Silver along with, Iron Grey, Marina Blue and Phoenix Orange as well as Demitasse Brown. The IONIQ Hybrid features specially-designed two-tone 15” alloy wheels with aerodynamic wheel trims as standard or 17-inch wheels as a customer option on Premium SE models

An elegant blue or silver character line below the front and rear bumpers are a feature that both the IONIQ Hybrid and the IONIQ Plug-in have in common. For exterior colours Marina Blue and Phoenix Orange accents will be carried out in silver. All other feature the blue character line.

IONIQ Hybrid

The IONIQ Plug-in

The IONIQ Plug-in will feature LED headlamps and specially designed 16-inch wheels, while sharing most general exterior design details with the Hybrid, like the hexagonal grille and the vertical C-shaped LED daytime running lights. Naturally, the Plug-in, has an additional cap for the charging socket at the left front fender.

IONIQ Plug-in

The IONIQ Electric

What instantly sets the IONIQ Electric apart is its front: without the motor’s need for cooling, the grille gives way to a clean and sleek surface in True Grey (or Shine Grey with Polar White exterior colour). Additionally, the IONIQ line-up’s all-electric version features LED front headlamps and rear combination lamps with a unique pattern.

The electric character of the car’s design is underscored by a copper coloured character line below the front and bumpers, alluding to the property of copper as an excellent electric conductor. When Marina Blue, Phoenix Orange or Blazing Yellow are chosen as an exterior colour, these accents will be carried out in silver.

Blazing Yellow is a colour option exclusively available for the IONIQ Electric, whereas Iron Grey and Demitasse Brown can only be selected for the Hybrid.

IONIQ Electric

Interior design

A recurring smooth, elegant and clutter-free theme meets a warm feeling inside the IONIQ as efficient use of interior space complements a logical, structured approach applied to the layout of controls. Materials for the interior were chosen in an ecologically sensitive way and are used to create a simple and clean look throughout the car, giving the inside space a sleek, light and purified feel.


Exclusive blue colour code

For the IONIQ Hybrid the black interior colour option is combined with a blue character line exclusively available for the IONIQ Hybrid, featuring blue piping on the seats and further blue design elements on the fascia. These include a blue metallic line running below the digital instrument cluster and between the air conditioning control knobs, surrounding the centre console air vents, the audio navigation screen and outside air vents as well as the starter button. Another accent is on the lower part of the steering wheel.

All-New IONIQ Hybrid

Copper symbolises electricity

Inside the IONIQ Electric’s black interior, exclusively available copper-coloured accents create the impression that electricity is flowing through the car.

All-New IONIQ Electric

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