Hyundai: ‘Real progress is in the air’ at the 2020 Geneva Motor Show

  • Hyundai will have a presence at the 2020 Geneva Motor Show from March 5-15 in Geneva, Switzerland
  • With the world premieres of the all-new i20 and new i30, Hyundai will showcase the latest versions of two of its top-selling models in Europe
  • Hyundai’s new concept EV “Prophecy” extends the design philosophy “Sensuous Sportiness” to the next level
  • A press conference will take place at 11:45 a.m. on March 3 in Hall 45 in which Hyundai explores the theme ‘real progress is in the air’
  • As part of the programme, Hyundai will also host the interactive media event ‘Hyundai Faces,’ which allows journalists to meet the key executives behind Hyundai’s innovations
  • The live stream will be available via hyundai.news/gims-2020

- Hyundai Motor will focus on the theme ‘real progress is in the air’ at the 2020 Geneva Motor Show, which takes place from 5 to 15 March.

As well as hosting world premieres of the all-new i20 and new i30, Hyundai will showcase its latest concept car, which is the latest extension of the company’s design philosophy “Sensuous Sportiness”.

‘Real progress is in the air’ is a reference to Hyundai’s new brand vision, ‘Progress for Humanity,’ in which Hyundai aims to improve peoples’ lives by taking a human-centric approach to mobility. ‘Real progress’ represents not just where Hyundai is going, but also how far it has come.

Hyundai will reveal the next facet of its design philosophy, “Optimistic Futurism”, which aims to balance nature and technology, emotion and practicality. To highlight this philosophy, the company will unveil a new EV concept based on its electric global modular platform.

Both the all-new i20 and new i30 will have their public world premieres at the 2020 Geneva Motor Show. The all-new i20 features a completely new design and is the first car in Europe to carry Hyundai’s latest design language ‘Sensuous Sportiness’. Meanwhile, the new i30 has also received a series of enhancements. The company is also launching an N Line version of its popular i30 Wagon, meaning its sporty trim level will be available on all i30 body types for the first time.

At this year’s Geneva Motor Show, we will demonstrate that real progress is in the air at Hyundai. By the end of this year, more than three-quarters of our fleet will be electrified. We are excited to be presenting our new electrified concept car, as well as the world premieres of the all-new i20 and new i30.

Andreas-Christoph HofmannVice President Marketing and Product Hyundai Motor Europe

Hyundai Faces: meet the people behind the innovations

The Hyundai press conference will take place at the company’s booth in Hall 45 at 11:45 CEST on Tuesday 3 March. In addition, the company will also host Hyundai Faces, an interactive media event to selected media across Tuesday 3 March. Topics will include deep dives into Hyundai’s clean mobility story and Style Set Free as well as a closer look at the new models to be revealed during the press conference.

Each ‘Faces’ session consists of a talk and demonstration followed by a question-and-answer session with a key Hyundai executives. These include Luc Donckerwolke (Chief Design Officer at Hyundai Motor Group), SangYup Lee (Head of Global Design Center at Hyundai Motor Company), Wonhong Cho (Head of Customer Experience Division at Hyundai Motor Company), and Raf van Nuffel (Head of Product Marketing and Pricing at Hyundai Motor Europe), among others.

Hyundai Motor Geneva Motor Show Schedule – 3 March 2020

  • Hyundai Faces Round 1: 10:30 – 11:00
    All-new i20 and new i30 product premiere: Hyundai’s assurance going electric
     
  • Hyundai Press Conference: 11:45 – 12:00
     
  • Hyundai Faces Round 1: 13:00 – 14:30
    Style Set Free: Hyundai’s reimagined in-car experience
    Concept car: Hyundai’s vision of optimistic futurism
    Hyundai’s clean mobility story: strong heritage with an even stronger future
     
  • Hyundai Faces Round 2: 14:30 – 16:30
    All-new i20 and new i30 product premiere: Hyundai’s assurance going electric
    Style Set Free: Hyundai’s reimagined in-car experience
    Concept car: Hyundai’s vision of optimistic futurism
    Hyundai’s clean mobility story: strong heritage with an even stronger future
     
  • Hyundai Faces Round 3: 16:30 – 17:00
    All-new i20 and new i30 product premiere: Hyundai’s assurance going electric

How to follow the Hyundai Motor Europe live stream from the Geneva International Motor Show 2020:

To view the Hyundai press conference live, visit:
www.hyundai.news/gims-2020 or https://www.facebook.com/www.Hyundai.News/