- Hyundai Motor to become Global Automotive Partner of the five-time Premier League champions
- Hyundai logo to feature on sleeve of all Chelsea shirts in domestic competitions from next season
- Feature video with Bakayoko, Giroud and Luiz shows partnership places fans at its heart
With this partnership, Hyundai will not only be visible on the jersey but also through car displays at the club, home matchday presence including LED perimeter branding, and various media and digital content rights.
Over the course of the partnership, Hyundai will work closely with Chelsea to develop a range of initiatives and benefits for the club’s supporters, as part of its ambition to bring ease to mobility and make football more accessible to fans.
For 20 years, Hyundai has been bringing the dynamism, passion and excitement of football to fans around the world. We are thrilled to begin a new partnership with Chelsea – a successful and ambitious club that matches the global scale and challenging spirit of Hyundai. Just as we always place the customer first, so we have always positioned fans at the heart of our activities throughout our long-running engagement in football. We will be taking the same approach with Chelsea fans as we kick off this new partnership. Along with our existing partnership with Olympique Lyonnais, this marks the start of a new pan-European sponsorship approach that will include other top clubs in Europe.
We are delighted to be announcing our new partnership with Hyundai that will see this iconic brand appear on the sleeve of our match shirts from next season. At Chelsea we pride ourselves on partnering with some of the world's leading companies and we look forward to working closely with Hyundai as they seek to reward, engage and entertain our global fanbase.
Hyundai has been a FIFA Top Partner since 1999, was engaged with UEFA for 18 years to 2017, and remains heavily involved with national teams as well as individual clubs, including Olympique Lyonnais in France among others.