It allows journalists to get face to face with the people behind Hyundai’s innovations and new models and get first hand information.
Each Hyundai Faces session features exclusive discussions with key Hyundai executives, offering valuable insights about three key topics based on the company’s three brand pillars: Progress, Performance and Assurance. All sessions consist of a 15-minute talk and presentation, followed by a 15-minute question-and-answer session.
The Hyundai Motor 2019 IAA press conference takes place today at the company’s booth in Hall 11 at 09:25 CEST. Right afterwards, the company also hosts the Hyundai Faces event to selected media across Tuesday 10 and Wednesday 11 September.